3signals

Technology Decision Intelligence

Technology changes. Management assumptions should too.

3signals reassesses established technology assumptions using current evidence, balanced analysis and executive judgement.

Read TDR-005 View all reviews
TDR-005 infographic: Best Product or Best Portfolio? Product selection becomes a portfolio decision shaped by economics, cross-application value, control and reversibility.

The 3signals standard

Decision intelligence, not technology commentary

Each Technology Decision Review challenges one established management assumption, improves one executive decision and leaves one memorable insight.

Challenge one assumption. Improve one decision. Leave one memorable insight.

Latest Technology Decision Reviews

The latest decisions worth reassessing

Explore the most recent evidence-based reviews for executives, boards and investors.

TDR-005 cover: Best Product or Best Portfolio? From product selection to portfolio decision.

TDR-005 · August 2026

Best Product or Best Portfolio?

The best individual product is not necessarily the best enterprise decision.

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TDR-004 cover: The End of the Proof of Concept? From PoC-First to Uncertainty-First.

TDR-004 · August 2026

The End of the Proof of Concept?

The first proof should address the greatest uncertainty—not automatically the technology.

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TDR-003 cover: The End of API-First? From API-First to Capability-First.

TDR-003 · August 2026

The End of API-First?

APIs expose functions. Autonomous systems require governed capabilities.

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